The S660 is the result of an in-house contest that began four years ago,
wherein more than 400 young engineers submitted ideas for new vehicles
to company bosses, and the S660 design came out on top.
Like the Beat, the S660 features a mid-engine layout with a 660-cc,
three-cylinder turbo that keeps it within the parameters of a kei car (a
special class of ultrasmall subcompacts) in its home market of Japan
The company is also currently working on an export version with a more
powerful, 1.0-liter turbo rumored to pump out more than 125 horsepower.
Honda has developed a mid-engine, rear-wheel-drive chassis just for the
S660, which uses an aluminum-and-steel structure that’s stiffer than the old S2000’s.
Like the S2000’s legendary gearbox and shifter, the S660 features a
positive-feeling, six-speed manual transmission with delightfully short
throws and gear ratios that are superbly matched to the engine. It also
has well-positioned pedals and a light clutch.
 
   
 
 
 
 
 

Front looks nice, ass look hideous.
Loved the old Honda Beat, still wouldn't mind one in the garage along size an Autozam AZ1

I use to think the same about the rear end - but it's growing on me more and more. I believe it's the perspective of the photos, it looks out of proportion since there is nothing next to the car to give it a sense of scale. It will be interesting to see in person. 
 
My first car was a '65 Honda SM600 Coupe.  Terrifying to drive on the road but sounded sensational at revs. One of my favourite photos showing how tiny the car is.