Fact, to a degree. They do indeed deliver a stronger brighter spark.
It clearly has a Stronger Spark
http://www.youtube.com/wa...i0&feature=related Are they worth it? Depends.
Don't expect to achieve 12%. That would have been the best score they got.
More likely you would see gains in the 3-5% range.
You may also consider the E3 plug, cheaper and most 3rd party tests gain around 5-10hp. So similar to Pulstar gains